Pacifica Leadership

Management Team

Carolina Ibarra - Chief Executive Officer

Carolina Ibarra joined Pacifica Housing from Vancouver’s Brightside Community Homes Foundation, where as Director of Strategic Initiatives, she and her team designed and implemented a community development initiative focused on improving housing stability through programs and partnerships with a diverse range of stakeholders. She has also overseen the development and execution of a strategic real estate development plan that aimed to double the number of affordable homes the organization will provide over the next decade.

She holds a Master’s Degree in International Relations, and has additional experience and education in Property Management, in the private and non-profit sectors, as well as with public/private/non-profit partnerships. Her experience extends into Real Estate Portfolio Management; marketing for travel, leisure and recreational real estate; operations management; new market opening; project management; training and Business Development.

Sharon MacDonald - Director of Supportive Services

Sharon has over 20 years of experience in the social service and counselling fields. Beginning her career in nursing at the University of Alberta Hospital, she then followed her heart into the field of social services.

Previously Sharon has coordinated specialized victim service and child advocacy programs, worked as an addictions and life skills counsellor, provided street outreach and mental health supports to individuals experiencing homelessness, and managed programs supporting adults with developmental disabilities.

Ryan Hube - Director of People and Culture

As a life-long “people person,” Ryan studied psychology and human resources at the University of Waterloo before starting his human resources career in the steel industry. Ryan has most recently worked in both public health and real-estate development. With a background navigating both union and non-union workforces in Canada and the US, he brings a broad perspective to Pacifica’s people and culture processes. Ryan is excited to leverage his expertise in the areas of strategic planning, performance management, employee & labour relations, recruitment, and coaching.

As a dedicated family man, Ryan enjoys spending his spare time outdoors with his wife Laura and two young children.



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